Introduction to "Lola In Multiverse-First Ver." creation background

As we release our first SOFUBI toy "Lola in Parallel World", we would like to introduce the creative background of this toy through an article.

 As for why this toy is called "Lola", it's because I believe the coolest, most wild, yet also most tragic female lead in film history is Lola from the German movie "Run Lola Run". That stubborn red, unforgettable, she represents the strongest girl!

And for the first Lola, we didn't use the colors from "Run Lola Run". You might think it's plain, but in the colorful world of SOFUBI toy circles, the design is special. Yes, the first Lola is "black and white" because we want to pay tribute to a movie and honor a person.

I remember watching a French animated movie in college, translated as "Persepolis", also known as "Persepolis: The Story of a Childhood". The French name of this movie is "Persepolis", literally translated as "Persian City", released in 2007, adapted from the autobiographical comic "Persepolis: The Story of a Childhood" by Iranian-French cartoonist Marjane Satrapi. Persepolis is the name of the author's hometown in Iran.

  • 80th Academy Awards
  • Academy Award for Best Animated Feature Nominee
  • 65th Golden Globe Awards
  • Nominee for Best Foreign Language Film
  • 60th Cannes Film Festival
  • Won the Jury Prize
  • Nominated for the Palme d'Or
  • 2007 European Film Awards
  • Nominee for Best Film Award

The protagonist Marjane is a 9-year-old girl from an intellectual family in Tehran who loves Western pop culture, especially Bruce Lee and karate. She had a happy childhood, but when the "Islamic Revolution" suddenly arrived, some of Marjane's family and friends went to war, while others were imprisoned, and society was in chaos.

After the Iranian Islamic Revolution, Iran established a theocratic political system of political and religious union and implemented extremely conservative social policies, strictly controlling and resisting the spread of Western culture. Women were forced to wear headscarves, religious police monitored people's every move on the streets, and alcohol and various forms of entertainment were banned. 

The Iran-Iraq War broke out, and as the domestic political and economic situation continued to deteriorate, Marjane's parents decided to send her to a friend's house in Austria. However, Marjane went through countless struggles during her growth overseas. In the end, she chose to return to her hometown, to her family and old friends. But in order to pursue freedom and women's liberation, she had to leave Iran again, leaving her homeland behind.


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